Forming a $1 bn Global organisation that all the investors liked.
I joined as European IT Manager.
It was a complete mess.
The company was ready to grow in Europe, and I had to sort out the IT infrastructure to support that.
In the next three years we went from 4 sites to 12, and 120 or so employees [...]
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Keyword Impressions are the number of times someone sat at a computer to search for information and typed into their Internet browser the same keywords you’ve included in your Ad Group.
This is a crucial metric which tells you whether your marketplace is looking for what you want to promote.
Generally, you want to see a high number [...]
AdWords Action Guides will help you to implement key AdWords features and techniques rapidly and correctly
These self-service Audits will help you to benchmark and optimise your AdWords Campaigns against current best Industry practices
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