Ask the IT Manager http://www.asktheitmanager.com A Premium IT Support Resource Tue, 22 Apr 2008 13:50:56 +0000 http://wordpress.org/?v=2.3.1 en Impressions (keywords) http://www.asktheitmanager.com/2008/04/17/impressions-keywords/ http://www.asktheitmanager.com/2008/04/17/impressions-keywords/#comments Thu, 17 Apr 2008 16:20:38 +0000 The Editor http://www.asktheitmanager.com/2008/04/17/impressions-keywords/

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Keyword Impressions are the number of times someone sat at a computer to search for information and typed into their Internet browser the same keywords you’ve included in your Ad Group.

This is a crucial metric which tells you whether your marketplace is looking for what you want to promote.

Generally, you want to see a high number of Keyword Impressions, because then you know that you and your marketplace are talking exactly the same language.

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]]> http://www.asktheitmanager.com/2008/04/15/action-guides/feed/ AdWords Audits http://www.asktheitmanager.com/2008/04/14/adwords-audits/ http://www.asktheitmanager.com/2008/04/14/adwords-audits/#comments Mon, 14 Apr 2008 10:37:18 +0000 The Editor http://www.asktheitmanager.com/2008/04/14/audits/ These self-service Audits will help you to benchmark and optimise your AdWords Campaigns against current best Industry practices

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]]> http://www.asktheitmanager.com/2008/04/14/adwords-audits/feed/ Testimonials http://www.asktheitmanager.com/2008/04/14/testimonials/ http://www.asktheitmanager.com/2008/04/14/testimonials/#comments Mon, 14 Apr 2008 10:21:39 +0000 The Editor http://www.asktheitmanager.com/2008/04/14/testimonials/ http://www.asktheitmanager.com/2008/04/14/testimonials/feed/ another featured article http://www.asktheitmanager.com/2008/04/11/another-featured-article/ http://www.asktheitmanager.com/2008/04/11/another-featured-article/#comments Fri, 11 Apr 2008 12:20:50 +0000 The Editor http://www.asktheitmanager.com/2008/04/11/another-featured-article/ blah again

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]]> http://www.asktheitmanager.com/2008/04/07/more-news/feed/ new featured article http://www.asktheitmanager.com/2008/04/07/new-featured-article/ http://www.asktheitmanager.com/2008/04/07/new-featured-article/#comments Mon, 07 Apr 2008 20:48:48 +0000 The Editor http://www.asktheitmanager.com/2008/04/07/new-featured-article/ http://www.asktheitmanager.com/2008/04/07/new-featured-article/feed/ Do YOU Make These Mistakes with AdWords? http://www.asktheitmanager.com/2008/04/07/news/ http://www.asktheitmanager.com/2008/04/07/news/#comments Mon, 07 Apr 2008 20:23:58 +0000 The Editor http://www.asktheitmanager.com/2008/04/07/news/ REVEALED - All the Commonest Mistakes made by Google AdWords Advertisers and Agencies.

 

Make sure YOU avoid these costly mistakes, or you’ll continue to pay "The Stupid Tax" and subsidise the Smart AdWords users!

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]]> http://www.asktheitmanager.com/2008/04/07/news/feed/ Quick Tips http://www.asktheitmanager.com/2008/04/07/new-quick-tip/ http://www.asktheitmanager.com/2008/04/07/new-quick-tip/#comments Mon, 07 Apr 2008 18:47:34 +0000 The Editor http://www.asktheitmanager.com/2008/04/07/new-quick-tip/ Time-saving tips!

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